Strategic Games Industry Partner
The strategic bridge between China and the global games industry.
Operator-led advisory, cross-border partnerships, and curated programs for studios, publishers, and investors navigating the world’s largest games market.
What We Bring
A Different Kind of Industry Partner
We don't observe the games industry from the outside. We've operated within it — and that changes everything.
Cross-Border Expertise
Deep operational knowledge of China’s games ecosystem — regulatory landscape, cultural dynamics, and market entry strategies built from years on the ground.
Operator-Led Network
Connections forged through hands-on industry work, not conferences. Our network spans studios, publishers, platform holders, and investors across China and the West.
Curated Programs
Bespoke matchmaking, delegation design, and partnership programs tailored to your strategic objectives — never one-size-fits-all.
What We Do
Strategic Advisory for the Global Games Industry
From early-stage evaluation to cross-border deal execution, we provide the intelligence and relationships that move projects forward.
Strategic Advisory
Market positioning, go-to-market strategy, and executive counsel for studios and publishers entering or expanding in the Chinese market.
Cross-Border Operations
End-to-end operational support for co-development, licensing, publishing, and distribution partnerships between Chinese and Western entities.
Production Intelligence
Hands-on production evaluation, restructuring, and tracking for investors and publishers managing multi-studio portfolios.
Partnership Design
Curated introductions, deal structuring, and relationship management designed to create lasting cross-border partnerships.
ChinaJoy 2026
Your ChinaJoy Experience, Handled
GoodDay offers turnkey ChinaJoy packages and curated cross-border sessions for international attendees.
Programming
Cross-Border Collaboration Forum
A forum GoodDay organizes during ChinaJoy week, held at the same venue as CIGDC — a focused setting for cross-border dealmakers from China and abroad.
Logistics
ChinaJoy Packages
- Hotel arrangements near the expo venue
- VIP tickets and B2B exhibition access
- Exhibition tables — a compact booth to showcase your products
ChinaJoy draws over 300,000 attendees to Shanghai each July. For international studios, publishers, and investors, it’s the most concentrated opportunity to connect with China’s games industry.
GoodDay organizes the Cross-Border Collaboration Forum and handles on-ground logistics — so you can focus on the conversations that matter.
Track Record
Engagements That Speak for Themselves
A selection of advisory and production engagements delivered through deep operator experience.
Production Restructuring
A Breakout Post-Apocalyptic Action RPG
Comprehensive production restructuring for a AAA narrative-action title, contributing to the successful closure of $15M in development funding.
Production Evaluation
A Million-View Sci-Fi Survival Shooter
Independent production evaluation assessing development health, team capability, and milestone viability for investor stakeholders.
Production Evaluation
A Roguelike Arena FPS Built for Hardcore PvP Players
In-depth production evaluation covering technical execution, design direction, and commercial positioning for publisher decision-making.
Due Diligence & Tracking
A Visually Distinct Miniature-World RPG Launched Across PC and Mobile
Ongoing due diligence and production tracking, providing investors with clear visibility into development progress and risk factors.
Start a Conversation
Whether you’re exploring the Chinese market, evaluating a cross-border partnership, or preparing for ChinaJoy — we’d welcome the chance to discuss how we can collaborate.
Get in Touch